Business Training & Workshops
Join our small group sessions where we'll cover some of the most essential aspects of running your own business, Hear from experts and learn how to apply the techniques to your own business.
Schedule will be confirmed soon. Please let us know if there is a topic that you’d like to know more about that isn’t yet listed here.
Where to start, how to organise your marketing activities and WHAT you should be doing are all covered in this two hour session. We'll also go through what you need to do and the language you need to use to convert casual browsers into buyers.
A must-do course for anyone serious about making their business a success.
The first step in showing the professional face of your business is through it's brand identity. Is your company aspirational? friendly? affordable? professional?
Once you have determined your identity, you'll want to make this consistent with everything that you do, from business stationery to your Facebook page.
Search Engine Optimisation (SEO - i.e. where you organically sit in a Google/Bing search) has become the holy grail of this digital marketing age.
What is REALLY going to get you showing up on the first page ahead of your competitors (without paying for an ad), what changes do you need to make to your website and how can you maximise your business potential?
Learn the tricks and tips of everything that you need to know from a business expert who used to work at Google!
It has been proven that email marketing is one of the strongest tools in an independent business's marketing box, with more than 30 times the interaction rates than with Facebook!
But how can you make sure that your efforts are hitting the mark and you're effectively communicating with leads so that they convert into clients / customers?
Learn how to tap into this electric marketing method from one of Perth's leading digital marketers, Yael Keon.
The fastest moving and fastest growing, yet most accessible, marketing channel available to us. But the algorithms change almost on a weekly basis, and keeping up with it all is a full-time job in itself. That's why we've asked a Perth social media expert to share with us where things are at and how to make the most of your business Facebook page.
Learn your Boosts from your Ads, some tricks of the trade and what REALLY works.
Fast becoming one of the leading ways to grow your business, This visual-based platform for businesses can be a powerful, and free, tool. But how to make it work for your business? How many hashtags should you use, and which ones?
Together we will demystify Insta so that you know how to make it work for YOU.
So, you need a website for your business. You know you want it to look great, show up in Google searches and bring in more revenue. But where to start?
This course is led by an Authorised Trainer for Squarespace. You'll go through what to include (and not) in your website, how to pick the right images, what wording you need to use and all the basics to build your own fabulous website. You only need a basic knowledge of IT (e.g. dragging and dropping) - we can walk you through everything that you'll need to know and give you "how to" sheets to take home with you.
Once you have completed this course, we recommend taking The Next Level to find out more about automatic feeds, eCommerce and other advanced features.
OK, so you've got your basic SquareSpace website, created your pages, uploaded some images and written your About Us section. What now?
Learn about the advanced features of a SquareSpace website, such as how to integrate it into your sales funnel, how to only show certain images or products on a page and how to hide dates on blog posts.
We'll also cover eCommerce in detail, including how to customise auto emails, taking payments and setting up customer accounts.