Your website is the cornerstone of your business's marketing strategy, so it’s critical to get it right. With the many DIY website building platforms available now, it can be tempting to settle for a pre-made template and simply add your contact details, but is that really going to do its job of marketing your business? In this workshop, we’re going to go through all the essentials that you need to know before stepping out and giving it a go.
What we’re going to go through:
The different platforms available and how to choose one
Website basics and terminology
Getting started with SEO
Fundamentals of creating a great website
A killer home page template
What about the other pages on your website?
Where to get more help
About the Presenter - Liz Haselgrove
Liz has been studying business and marketing since the late 80s (!!) and has seen many trends come and go in that time. She has helped thousands of small businesses to improve, bring in more clients and be successful.
Liz’s passion for helping small and micro businesses to thrive shines through in all of her workshops, which are interactive, informal and rammed with great tips that WORK.
After running her own businesses (including a digital nomad VA service and children’s shops in London), she is now the CEO of BOSS (Business One Stop Shop), helping Perth’s businesses to thrive.
Liz has been a Finalist for the Best Social Media Educator of the Year for the past three years and is also an Authorized Trainer for Squarespace (one of only a few in Australia).
