Liz Haselgrove - Founder

Liz first began studying Business at age 16 when she did her National Diploma, and then went on to get her BA(Hons) in Business in Cambridge, UK.

After working in the ‘corporate’ world (mainly investment banking) for over a decade she started working with small businesses and solo-entrepreneurs, helping them to make their business successful. In 2010 she opened her first shop in SW London and then moved to Australia in 2015.

Since then, she has built up the BOSS brand and helped thousands of small businesses to get started, and to be successful. She lives her core values of integrity, honesty, innovation, kindness and passion.

Liz is on the Board of the Australian Entrepreneurship Alliance and is the Founder and Chair of the Perth Business Association.

Liz’s super-power is taking her vast knowledge of marketing, websites and strategy to pick the right solution for each business.

“Liz gave me the support and advice I needed to make my small business succeed. Without her knowledge and understanding of branding, social media and web design I would not be in business today. I cannot thank you enough.”
Sue Lamont, Sueperb Cosmetic Tattooing